SKATEMATS.COM / 01

A better place to put your feet.

Skatemats for your feet. Nothing worse than a wet locker room floor and trying to find a place to take off your skates and keep your feet dry. Our mats are 1/8" thick neoprene-like material, a rubber backing, stitched edges and full-colour graphics — made for the room, not just the photo. It does what it should, keep your feet dry while changing.

See the work ↓ Send an idea →

Standard / 22 × 16 in / 1⁄8 in

22 × 16 inTypical standard size

1⁄8 in thickSubstantial underfoot

Stitched edgeFinished perimeter

Rubber backedBuilt to stay put

The idea

It started with a simple question: Why can't officials gear be fun?

Officials spend plenty of time thinking about the game, equipment and their appearance on the ice. Officials also each have our own style which has been restricted to black, grey, white and orange.

So Zebra Clothing and The Ref Room started designing officials clothing in olive, tan, vintage heather, blue and brown, hats in cream and khaki and it sold out.

We realized refs want more, and so we created it.

Designed around the way officials actually work

Function first.
Identity second.
Never boring.

The standard mat is 22 × 16 inches, but the design is where the personality comes in. Send us the artwork, logo or concept. We handle the sizing, production details and proof.

Our Mats

Show, don't tell.

We'd rather put the work in front of you than cover the page in claims. These are examples of what a SKATEMAT can become.

Custom / SPHL

A room can have a point of view.

One-off artwork built around the visual language of an officials' room.

Custom / The Ref Room

Built around an identity.

Mats with a pre-built in eye chart, because we checked pre-game if we were blind.

Custom / Zebra Clothing

Details matter.

Blueprint-inspired artwork for people who notice the small things.

Year one

Two professional league officiating departments are already in our portfolio.

We don't need to turn that into a slogan. It's simply part of the work we've done in our first year.

Professional ice hockey - officiating departments / year one

Custom work

Bring us an idea. We'll create the details.

There is no online design builder. For something this specific, we'd rather talk to you, look at the artwork and make sure the final 22 × 16 inch composition works before it ever gets made.

SendArtwork, logo, sketch or concept.

ReviewWe check proportions, resolution and production requirements.

ProofYou see the finished composition before production.

MakeApproved artwork goes into production.

The people behind it

Hockey officials making what officials want.

We know the room, the equipment, the culture and the difference between something that looks good on a screen and something you'd actually want sitting under your skates.

Scott

40+ years officiating / Brand Manager

Scott has been officiated for more than 40 years, including professionally. He started The Ref Room and schedules five adult leagues including officials for Washington Capitals programs that includes training camp and development camp. Through The Ref Room, he has also partnered with Capitals Youth Hockey and All Caps All Her to run Stripes for Her. He is the Managing Director of Brand Integrity for Norsverk, so if you're concerned about how your brand will look, I promise you, so is Scott. He's the one that sweats the micro details.

Deric

D1 NCAA / professional / design & branding

Deric has officiated for more than 10 years, including D1 NCAA and professional hockey. He runs Southeastern Referee Academy, whose annual Dale City, Virginia camp is a gateway toward Junior, College and Professional hockey for officials. He also owns Zebra Clothing Company and brings years of hands-on experience in design, graphics, branding and production. Deric brings the added design flare to everything that gets made.

Our standard

If we wouldn't use it, we don't make it.

We're picky about materials. Picky about proportions. Picky about the artwork. And if something isn't right, we want to know before you do.

Both owners are officials, that are obsessed with details. That's the standard we hold ourselves to — not a marketing line, just how we operate. The conversations never stop on how can we make something even better.

Part of something bigger

Built inside the officiating community.

SKATEMATS.COM is a wholy owned subsidiary of Norsverk Inc. and works alongside businesses and organizations built around hockey officials.

Parent company

Have an idea for your room?

Send us the artwork or just tell us what you're thinking. We'll tell you what will work, what won't, and what we'd do.

Talk to SKATEMATS →

A better place to put your feet.

It started with a simple question: Why can't officials gear be fun?

Function first.
Identity second.
Never boring.